Live Idea-to-Pitch Walkthrough #3: Identifying Glove-Fit Ideas

Live Idea-to-Pitch Walkthrough #3: Identifying Glove-Fit Ideas

73 minutes of video
73 minutes of audio
13 slides
32 pages of transcript

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In the last webinar in this series, which shows live every stage in the process of putting together a number of pitches in just a few hours, I compiled a list of article ideas matched to specific magazines and sections within those magazines. As we went through, I included things that were pretty sure-fire fits along with ones that I needed to check on further to make sure that the idea would really fly for the given section (which we will verify in this webinar by looking at past examples of articles in that section) and the magazine in general (which we will check against the demographics and general voice of the publication). In this webinar, the hour goes from wide (where we’ve been in the past several hours of this series) to narrow as we slim from the ideas that we like to the ideas that actually have a shot with the magazines in question.

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